UX Hub is a software solution which enables airlines to dynamically change user experience instantly without needing the IT department. It makes real-time UX personalization for different passenger groups possible.
It’s a pluggable software component which can execute business rules seen as external or separate from the application code without having to modify the application itself. This includes registering, defining, classifying, scheduling and managing rules and verifying definition consistency with quick execution.
UX Hub gives users the ability to modify the behavior of all their customer-facing applications. This power is enabled by the business rules engine.
The business rules engine enables company policies and other operational decisions to be defined, tested, executed and maintained separately from the application code. This means users can modify rules much more frequently, without waiting for application updates.
Quick integration with any other system
Unique and personalized passenger experiences
UX Hub Features
Accessible from everywhere, round the clock
Separates decision logic from code
Allows speed and flexibility for customization
Allows versioning of changes, monitoring of history and restoration of any past version
Enables A/B testing of alternative experiences
Quickly integrates with any system
Allows definition of categories of internal users (those who can just set up changes and those who can authorize and publish the proposed changes)
Built on newest technologies
Find out more by downloading our UX Hub Data Sheet: